This Makar Sankranti, something unexpected happened.
We were just doing what we usually do — creating content that feels real. No heavy production. No scripted drama. Just our team celebrating with dahi-chuda in the office because well, we didn’t get a holiday.
The reel blew up.
And soon after, News18 picked it up and featured us on their website.
What made it special wasn’t the numbers.
It was the reactions.
People commented saying they did the same in their offices.
Some said, “Relatable.”
Some said, “Bihari pure office p bhari.”
One even said, “Pehlay paani se dhona tha na chura.”
That’s when we knew — this wasn’t just content.
It was culture. It was a connection.
At Vybepop Media, we don’t try to “go viral.”
We try to keep it honest.
Sometimes, that’s enough.
Read the full article → https://www.news18.com/viral/makar-sankranti-special-bihari-employees-celebrate-with-dahi-chuda-laddoos-video-aa-ws-l-9833212.html
